
Deep Vibes was founded by Mustafa Kantawala in November 2010 & co-founded by Abhimanyu Sarkar, with the intention of promoting trance music in the city. Supported by Ben Coda (U.K.) & Goran Suica (Croatia), the Deep Vibes podcast picked up not only in the city, but also globally on Podomatic. When Khush Shah joined Deep Vibes, he brought a different energy into the Podcast, and soon, Deep Vibes made it to the ‘Apple I-Tunes’ store, and also achieved Rank #21, in the Trance category on Podomatic.com. Aiming at Live Gigs, Promotional Events, setting up a Production Company under Deep Vibes are some of their future aims, which indicates that Deep Vibes, still has a long way to go. Nevertheless, the future of Trance Music in the City and in the Nation, looks bright!!
We caught up with the Pod master Mustafa Kantawala, who enlightened us about their Podcasting venture.
1. What is your Podcast all about?
It's all about EDM (Electronic Dance Music), exclusively Trance and Progressive in a one hour weekly set.
2. How did you get into Podcasting?
Being a fan of Armin Van Buuren's 'A State Of Trance', Paul Van Dyk's 'Vonyc Session', Gareth Emery's 'The Gareth Emery Podcast', I got the idea of starting my own Podcast. Abhimanyu being a friend, a Dj, and passionate about Trance music, I approached him, he loved the idea and soon we started working on our first set. Novemer 9th was when we released our first episode. Abdul Kader took care of all our graphic requirements. Khush, from Kenya, we met up, discussed music, instantly we connected, decided to give each other our inputs, and the rest is history.
3. What about the initial investment?
Intially the investment was low, as we grew, the investments grew. At the moment we are investing heavily due to our online commitments. We are working hard to maintain our ranking. Bottom line the harder the obstacle, the more eager we are to cross it.
4. How do you plan to be different from the other podcasters who play the same genre music as yours?
Our basic aim in starting this podcast was to promote Trance music in the city, and there are very few podcasters who have made it to the level at which we are today. Not only that, some big names have supported us throughout our journey viz. Ben Coda (U.K.), Goran Suica (Crotia), Deep Cult (Bulgaria) & Pune's own Spinmaster Kaz.
5. What are the modes of revenue generation?
Initially we started this project on a non profit basis. We intent to keep it that way for the near future. As we grow, it is a direction we will be looking into it.
6. How to plan to market this thing?
Right now we're marketing through the net, Podomatic, I-Tunes, Myspace, and not to forget, facebook. One of our main strongholds in marketing is our guestmixes, whereby we have international artists mixing for us. We promote our podcast under their name for that given set, and it gets our listeners inquisitive.
7. Would you like to pursue this as a full time thing?
A podcast can not be considered as a full time priority although, it opens up a lot of avenues like a live gig, promotional event etc. Once we get into these avenues then it can be considered a full time priority.
Check out the links below and listen to some awesome trance and progressive sets.
Apple I-Tunes Store:- http://itunes.apple.com/in/podcast/deep-vibes/id420609381
We hope you guys do make it big and “Deep Vibes” of your trance music enthrall audience globally.




